" What's the key to a successful company: the market for its product or the people who run it? Could you pass the elevator test-the ability to explain your company's business on a single ride between floors? Before you follow the herd, how can you make sure it's not heading for a cliff? Do you know the five things a CEO should never say to his or her board of directors? You'll find the answers to these questions-and so much more-in this first-of-its-kind, insider's look at the powerful, lucrative new world of venture capital. The woman who was an early champion of Microsoft and America Online, Ruthann Quindlen, unveils the names and faces, the deals and the dollars, and the vital role of venture capital in creating companies, jobs, and wealth for the 21st century.
Where do you fit in? CONFESSIONS OF A VENTURE CAPITALIST helps you bypass the most common errors made by start-up entrepreneurs. And it provides everyone, businesspersons and casual readers alike, with an intimate, front-row understanding of how the venture capital economy and Silicon Valley are radically changing the world we all inhabit.
Here, behind the closed-door meetings, you'll watch the decision makers at work. You'll see what the big investors look for: how not only numbers and projections count, but passion and commitment. You'll learn from Ruthann Quindlen's real-life examples-both her rookie mistakes and her hard-won successes. If you're a woman, you'll get valuable advice on escaping the pink ghetto. All the while, Quindlen shows how high technology is creating mind-boggling new venues...and tells you where to look for them, how to get in early, how to stake out the prime territory, and how to keep on expanding.
Once you recognize the opportunity and adjust accordingly, your own forays into venture capital can pay off handsomely. All you need is the right guide..."