Managers trying to do a better job have plenty flavors of the month to choose from: total quality management, continuous improvement, empowerment, teamwork-the list is endless. Everyone is searching for a magic bullet to improve productivity; however, they would have greater success in relying on the core principles of effective management, identified more than fifty years ago. Scholars over the years have presented the principles from different viewpoints and with different terminology, but it boils down to this: Employees want to be masters of their own fate and to have a real sense of ownership. When provided with an organizational climate that allows this, employees are able to use their own intrinsic motivation to improve productivity and maintain high quality and good service. Good managers know that people are the only sustainable competitive advantage. They require practical guidance and tools, not flavors of the month, to support employees in realizing their full potential. Create and sustain a productive workplace from the moment you hire an employee with Core Management Principles.