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Doing Business Internationally, Second Edition: The Guide To Cross-Cultural Success

Doing Business Internationally, Second Edition: The Guide To Cross-Cultural Success

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Описание

"This is an important and excellent book for every negotiator." -The Negotiator Magazine

The premier guidebook for conducting cross-cultural business

Doing Business Internationally, Second Edition, is a nontechnical, accessible resource for managing today's multicultural organizations. Revised, restructured, and refocused from its classic first edition, it introduces the revolutionary Cultural Orientations Inventory (COI), a unique and valuable tool for identifying critical skills gaps and practicing style-switching, potentially increasing effectiveness and improving performance.

This fully updated edition revisits the first edition's groundbreaking strategies and techniques, plus presents new tools developedin conjunction with Harvard University, Columbia University, AT&T, and other leading universities and corporations.

  • Concentrates on team building, executive development, problem solving, and other essential activities
  • Features management and negotiation tips for global leaders
  • Provides in-depth analyses of six key global regions