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Identifying With the Organisation: A Case Study Analysis of How Organisational Commitment Arises

Identifying With the Organisation: A Case Study Analysis of How Organisational Commitment Arises

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Описание
This thesis examines the interrelationship between employer and employee goals that came to light in the 1990s. This arose through the need for organisations to embrace more flexible forms of labour market, and the requisite economic need to increase productivity through fewer, more loyal, employees who identified with corporate goals and practices. This is analysed within the view of the organisation as an emergent form, grounded in the imperative of maximising the commitment of employees to the enterprise through sharing the organisations identity. Within this the concept of identity is imperative to understanding the processes through which employees are being integrated into the organisational ethos.