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International Management Behavior: Text, Readings, and Cases

International Management Behavior: Text, Readings, and Cases

2521058
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Описание
Book DescriptionNow in its fifth edition, International Management Behavior, continues to help students develop the knowledge, perspective and skills they need in order to conduct global business successfully. The combination of well-chosen cases, current readings and text provides them with an excellent introduction to real-life management issues and a field-tested framework for understanding cross-cultural dynamics.For the fifth edition, the text has been thoroughly updated to reflect the authors’ classroom experience, as well as feedback from professors and students who have used it. The Text and Readings sections now highlight new thinking on regional cultures, the global mindset, network organizations, Asian values, global business ethics, andsensemaking; while approximately half the cases have been replaced with more current material, such as Enron, NES China, House of Prince, and Yahoo.