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Cases in Operations Management : Building Customer Value Through World-Class Operations (The Ivey Casebook Series)

Cases in Operations Management : Building Customer Value Through World-Class Operations (The Ivey Casebook Series)

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Book DescriptionThe Ivey Casebook Series is a co-publishing partnership between SAGE Publications and the Richard Ivey School of Business at The University of Western Ontario. Due to their popularity in more than 60 countries, approximately 200 new cases are added to the Ivey School of Business library each year. Each of the casebooks comes equipped with instructor’s resources on CD-ROM. These affordable collections will not only help students connect to real-world situations, but will benefit corporations seeking continued education in the field as well.  

Cases in Operations Management: Building Customer Value Through World-Class Operations is unique in its strong grounding in real-world decisions. The cases are structured into six chapters, each of which offers an overview of key concepts. Given that most managers will need to function effectively in an international context, the cases draw from challenges faced by experienced managers in such varied settings as China, France, India, Italy, Japan, the Netherlands, Trinidad, Vietnam, and others, in addition to the United States and Canada. These cases continue to illustrate basic concepts while expanding students' understanding of economic, political, and cultural concerns that must be interwoven into such key areas as process design, quality, and supply chain management.  

The following are represented in this casebook:
  • Strong decision orientation of real-world cases
  • Clear development of the link between business processes and customer value
  • Diversity of international case settings  Mixture of cases, simulations, and in-class exercises
  • Includes Instructors Resources on CD-ROM 

 The IVEY Casebook Series
Cases in Business Ethics
Cases in Entrepreneurship
Cases in Gender & Diversity in Organizations
Cases in Operations Management
Cases in Organizational Behavior
Cases in the Environment of Business