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THE EFFECT OF CORPORATE IMAGE ON CUSTOMER''S SATISFACTION

THE EFFECT OF CORPORATE IMAGE ON CUSTOMER''S SATISFACTION

31993679
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Описание
This book project is aimed at explaining the effects of corporate image on corporate image on customers'' satisfaction . However, this book project depicts that corporate image is consequently assumed to have an impact on cutomers choice of company when service attributes are difficult to evaluate. And further emphasied that customer satisfaction hasbecome a key component of virtually every corporate vision and mission statement.
A companys reputation and its customers satisfaction