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Latin American Business Cultures

Latin American Business Cultures

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This concise, practical book was written to better understand the business cultures in eleven Latin American countries, while providing readers with a historical perspective to cultural differences. To deal with what is an inherently vague and as yet ildefined subject the cross-cultural relations of Latin America this book uses a series of filters to detect the illusive cultural factors in Latin American life. Europe as a model; diversity and pluralism; the role of indigenous peoples; potential confct between the regional blocs and NAFTA; democracy in Latin America; regional stability. For expatriate managers or HR directors of US multinational firms.