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The Story of Success: Five Steps to Mastering Ethics in Business

The Story of Success: Five Steps to Mastering Ethics in Business

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Описание
An innovative business book positioning ethical practice as the cornerstone of success.

"Business ethics? Isn't that an oxymoron?" As a lecturer in ethics, communication, and leadership at MIT's Sloan School of Management and a moderator of the Aspen Executive Seminar, Leigh Hafrey has heard time and again that ethics and business don't mix. In The Story of Success: Five Steps to Mastering Ethics in Business , Hafrey draws on fifteen years of conversations with businesspeople at all stages of their careers, from MBA to Chairman of the Board, to articulate five steps that generate ethical practice:
1. Speak Up, Speak Out: Define your managerial style
2. See the Big Picture: Recognize the forces that affect your practice
3. Break the Rules, Make the Rules, Absorb the Costs: Drive change, and know it
4. Tell Good Stories: Find stories that bring out the best in your people and yourself
5. Test for Truth: Distinguish fact from fantasy in your storytelling

Hafrey illustrates these five steps using contemporary books and movies. To show how we elaborate a managerial style from early childhood, he discusses adult readings of Du Bose Heyward's classic children's tale, The Country Bunny and the Little Gold Shoes . To explain professional standards, he quotes Chinese MBAs on the warrior code of characters in Ang Lee's Academy Award-winning film Crouching Tiger, Hidden Dragon . Hafrey juxtaposes these narratives with real-life businesspeople's stories of career challenge and personal success and speculates on the way in which American business values increasingly shape and will be shaped by global culture.