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Sales Management: Analysis and Decision Making

Sales Management: Analysis and Decision Making

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The sixth edition of "Sales Management: Analysis and Decision Making" has several important strengths. The authors teach sales management courses and interact with sales managers and sales management professors on a regular basis. These interactions with practicing professionals and students ensure that the text covers the appropriate sales management topics and employs effective pedagogy. This new edition continues what has been effective in previous editions, but contains changes that improve content and pedagogy.

Формат: 22 см x 27,5 см.
6 edition.