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A Manager's Guide to Database Technology: Building and Purchasing Better Applications

A Manager's Guide to Database Technology: Building and Purchasing Better Applications

4653530
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Описание
This easy-to-follow introduction is designed to help professionals better understand how to use database system technology. The author provides a highly accessible introduction to the paradigms, principles, and applications of databases. This book explains strategic issues in a non-technical manner that is accessible to business decision-makers of all levels of experience and will help them avoid damaging mistakes.
Features/Benefits:
  • Focus is on strategies instead of on fine details.
    Provides readers with an accessible presentation of technology so they can easily grasp key ideas.
  • Integrates real-life anecdotes.
    Presents material grounded in reality so professionals can readily use the information.
  • Coverage of both newly developed applications and purchased software.
    Prepares readers for selecting and using these different types of applications.
  • Discusses both operational applications (transaction-oriented) and analytical applications (data warehouses).
    Provides readers with a useful comparison of both technologies.
  • Specific recommendations denoted by icons.
    Offers professionals clear advice for how to improve their use of database systems.
  • Abundant tables, figures, and bullet lists.
    Provides visual reinforcement of material.

    Формат: 18 см x 23 см.